Malaysian Pop Star Shiha Zikir Takes Best of Asia Title at ICMA

Malaysian Star Wins Best of Asia Asian Pop for “AEWO”

When the InterContinental Music Awards revealed its 2021 continental winners, one artist stood out as a powerful voice for Southeast Asia’s evolving pop scene.

Shiha Zikir, singer, television personality, and one of Malaysia’s most versatile modern performers, was awarded Best of Asia Asian Pop for her single “AEWO.” The recognition marked a major international milestone, highlighting not only the success of the release but also her growing influence as an artist whose career has steadily evolved from national acclaim to global visibility.

For the InterContinental Music Awards, the honor reflected the organization’s core mission to spotlight artists whose work bridges cultures, elevates regional music scenes, and introduces distinctive local sounds to worldwide audiences through an international platform of recognition.

From Malaysian Stardom to International Recognition

Born in Penang, Malaysia, Shiha Zikir built her career through multiple facets of the entertainment industry. She first gained public attention through television competitions and broadcast appearances, where her vocal ability and on screen charisma quickly resonated with audiences.

Over time, she expanded into acting and recording, establishing herself as one of Malaysia’s most versatile contemporary performers.

Her music blends modern Asian pop production with dance driven rhythms and strong melodic songwriting. This sound identity reached a new level with “AEWO,” a release that captured both commercial accessibility and regional musical flavor.

The track’s success led to its recognition by the InterContinental Music Awards’ international jury, placing it among the most impactful Asian pop releases of the year.

“AEWO” and Its Global Impact

This artistic identity reached a new level with “AEWO.” The single combined commercial pop accessibility with the rhythmic energy of Southeast Asia’s evolving music scene.

Consequently, the track gained recognition beyond its home market. Its polished production and global pop sensibility helped it resonate with international listeners.

The InterContinental Music Awards’ international jury ultimately selected the release as one of the most impactful Asian pop recordings of the year. This recognition positioned Shiha Zikir among leading voices shaping the continent’s contemporary pop landscape.

Following the announcement, she expressed gratitude to her fans, collaborators, and the ICMA community. She acknowledged their role in elevating the song onto a global platform.

ICMA’s Commitment to Global Music Discovery

The InterContinental Music Awards were founded to celebrate musical excellence across continents, genres, and independent scenes. Many of these communities are often underrepresented in mainstream industry award systems.

Therefore, ICMA plays a critical role in amplifying diverse cultural voices. By recognizing artists like Shiha Zikir, the organization ensures regional music movements receive international visibility.

In addition, ICMA’s judging process evaluates artistry, originality, production quality, and emotional impact. This approach creates an equal platform where artists are recognized for creative merit rather than geographic location.

A Milestone for Malaysian Pop

Shiha Zikir’s win represents more than an individual achievement. It signals a broader shift in the global music landscape.

Malaysian pop, once primarily regional in reach, is now gaining international traction. Artists from the region are increasingly contributing to the worldwide pop conversation.

For Shiha, the award serves as both recognition and momentum. It honors her artistic journey while opening doors for future releases to travel even further.

As Asian pop continues its global rise, voices like Shiha Zikir’s remain essential. Through her work, Malaysian pop secures a stronger place on the world stage.

Shiha Zikir’s Info:

Instagram: https://www.instagram.com/shihazikir/

YouTube: https://www.youtube.com/@shihazikirempire

 

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